New: multi-photo reference workflow

Product video AI: photos in. Commercial video out.

Turn existing product imagery into a polished, AI-generated product video. Choose a creative format, edit the prompt, set your aspect ratio, and direct the first cut from one focused studio.

1–4

product references

6

creative formats

3

aspect ratios

Sample assets are original synthetic product studies. Every generated video is labelled as AI-generated.

AI · Story
12 sec · 1080P
Featured direction
AI · Reveal
8 sec · 720P
AI · Launch
15 sec · 1080P
AI-generated samplesProduct photos only · no people

The studio

Direct your first product cut

Start with the hero angle, add supporting details, then shape the camera, light, and scene in the prompt.

Create a product video

Video model: MiniMax H3 Max via fal. Safety checks are enabled.

0/4

1Product photos

Use clear front, angle, and detail shots. Product only: do not upload people, minors, celebrities, screenshots, or images you do not have permission to use.

2Creative format

3Length and output

4Aspect ratio

5Creative direction

Describe the camera, light, scene, and what must stay accurate. The default prompt is fully editable.392/2500

The production gap

A product video should not need a full shoot

01

The photos already exist

Most brands have clean product imagery, but static assets cannot carry a launch, paid test, or product-page story on their own.

02

A shoot resets the whole workflow

A studio, crew, lighting plan, edit, and approvals can cost more than the campaign itself, especially for a short social cut.

03

Generic AI loses the product

A text-only video tool invents packaging and changes details. Product teams need the source object to remain recognisable.

A better first cut

Traditional production vs. Product Video AI

Traditional product shoot
With Product Video AI
Book studio time and a crew
Start with photos you already own
Build a shot list before every variation
Start from six editable commercial formats
Wait for the first edit to test a direction
Generate a first cut in one focused workflow
Re-shoot for a different aspect ratio
Choose 9:16, 16:9 or 1:1 before rendering

Product directions

One source library. Several commercial directions.

Sample studies show the direction, not a guarantee of product accuracy. Review every generated frame before publishing.

Example product photo used as a reference for an AI product video
AI · 01

A quieter product reveal

Use controlled light, a slow camera move, and a clean surface for a premium product-page hero.

Example product photo used as a reference for an AI product video
AI · 02

A short studio story

Move from the packshot to a material detail and into a styled scene without changing the product.

Example product photo used as a reference for an AI product video
AI · 03

A launch-ready social cut

Use a faster rhythm, graphic light, and a bold end frame for a paid social test.

How it works

From product photo to first cut in three steps

  1. 1

    Upload your product references

    Add one to four clear product photos. Start with a hero angle, then add packaging or close-detail views.

  2. 2

    Direct the first cut

    Choose a format, output length, aspect ratio, and editable prompt. The model is MiniMax H3 Max through fal.

  3. 3

    Review and download

    When the render finishes, review the product accuracy and AI label, then download the MP4 or create an opt-in share link.

Studio controls

Designed for product creative, not generic prompt roulette

Reference-led generation

Use up to four product photos so the model has more information about shape, finish, and label detail.

Editable commercial prompts

Every format opens with a practical prompt covering product fidelity, camera movement, lighting, and what to avoid.

Three aspect ratios

Prepare a vertical social cut, a landscape product-page hero, or a square marketplace asset from the same source set.

Three output levels

Choose an 8-second 720P spot, a 12-second 1080P product film, or a 15-second 1080P cinema cut.

Transparent model disclosure

The interface names MiniMax H3 Max and fal directly. Product Video AI is an independent product, not an official model brand.

Visible AI labelling

Playback, share pages, policies, and download file names make the AI origin clear.

What it is

What does product video AI actually do?

Read the product video AI guide

Product video AI is a workflow for turning still product photography into short motion assets. Instead of asking a model to invent a product from words alone, Product Video AI gives the model visual references and a production-style prompt.

The result is not a guarantee of perfect packaging accuracy. It is a first cut for review, testing, and creative exploration. Keep source photos sharp, use several angles when possible, and check labels, geometry, and claims before publishing.

Use it as a product video generator for a quick AI product video, a product photo to video test, or a commercial product video for ecommerce video ads. Teams looking for AI video for products can start from owned photography instead of stock footage.

Built around owned photography

Use product images that already exist in the catalogue.

Clear AI disclosure

The model, label, and review limitations stay visible.

Pricing

Three plans. No production minimums.

Start at $26 per month. Annual billing includes two months free. Every plan includes all six formats, every aspect ratio, and 1080P-capable product video generation.

Starter

For a focused first product video

$26.00/ month

Billed monthly · cancel any time

300 credits every month

Every plan includes

  • All six prompt templates
  • Unlimited prompt edits
  • 9:16, 16:9 and 1:1 output
  • 720P and 1080P MP4
  • AI label and commercial-use permissions
  • Cancel renewal online
Recommended

Studio

For teams testing several product directions

$53.00/ month

Billed monthly · cancel any time

700 credits every month

Every plan includes

  • All six prompt templates
  • Unlimited prompt edits
  • 9:16, 16:9 and 1:1 output
  • 720P and 1080P MP4
  • AI label and commercial-use permissions
  • Cancel renewal online

Scale

For regular ecommerce creative production

$107.00/ month

Billed monthly · cancel any time

1600 credits every month

Every plan includes

  • All six prompt templates
  • Unlimited prompt edits
  • 9:16, 16:9 and 1:1 output
  • 720P and 1080P MP4
  • AI label and commercial-use permissions
  • Cancel renewal online

Subscriptions renew automatically at the displayed price until cancelled. Cancelling stops future renewals and keeps access through the end of the paid period. Included credits are granted monthly and do not roll over.

Rendering uses MiniMax H3 Max through fal. The provider safety checker is enabled for every generation.

Need a one-time top-up?

Existing subscribers can buy extra credits without changing their plan. Top-up credits do not expire.

One-time purchase · credits do not expire

Prices are in USD. Waffo Pancake acts as merchant of record and calculates applicable taxes at checkout.

Questions before your first cut

If something is unclear, email support. We do not use automated replies for billing or content-report issues.

Contact support
What exactly does Product Video AI create?

It creates an 8–15 second AI-generated video from one to four product photos. You choose a format, aspect ratio, output length, and editable prompt. Every output is labelled as AI-generated.

How product photo to video works
Which photos should I upload?

Use sharp, well-lit photos of a product you own or are authorised to use. A front view plus packaging, texture, or angle shots gives the model more information. Do not upload people, minors, celebrities, public figures, screenshots, or third-party trademarks you do not have permission to use.

Product photo checklist
Will the product look exactly the same?

The model is given visual references, but AI generation can still alter small details. Review labels, proportions, colours, and claims before publishing. Use a conservative prompt and multiple clear reference photos for better fidelity.

Which AI model powers the video?

The production workflow uses MiniMax H3 Max through fal. The model name is disclosed here and in the generator so customers know which upstream system processes the reference images and prompt.

How do credits and billing work?

The Starter plan is $26/month for 300 monthly credits, Studio is $53/month for 700, and Scale is $107/month for 1,600. Annual plans are $260, $530, and $1,070. Subscriptions renew until cancelled. Credits for failed renders are returned automatically.

Can I cancel?

Yes. Use Billing in your account to cancel renewal. You keep access through the end of the current paid period and are not charged again. Subscription credits do not roll over after the covered month.

Can I use output commercially?

You may use output you lawfully create, subject to the Terms and Acceptable Use Policy. You must own or have permission for all uploaded assets and must not use the service to infringe copyright, trademark, privacy, publicity, or other rights.

Is this a face-swap or deepfake tool?

No. It is for commercial products and objects. Real-person deepfakes, face swaps, celebrity likenesses, intimate synthetic scenes, and content involving minors are prohibited.

What happens to my files?

Product photos are private, used only for your requested render, and deleted automatically 30 days after upload. Finished videos are kept for 90 days after they finish unless you delete them sooner. You can export account data or delete your account in Settings.

AI output is labelled

Playback, share pages, and download naming keep the origin visible.

Safety is part of the workflow

Prompt screening, image moderation, provider filters, reports, and appeals.

Model disclosure is explicit

MiniMax H3 Max via fal is named in the product and policies.

Inside Product Video AI

Make the product the hero.

Start with photos you already have. Direct the light, motion, and scene from one focused product studio.

Open the studio

Plans from $26/month · MiniMax H3 Max via fal