How to create a product video from photos

1. Choose the reference set

Start with one sharp front or three-quarter photo. Add a packaging angle, a label close-up, or a texture detail if those features matter. Avoid blur, extreme filters, cluttered backgrounds, and images with unrelated text.

Use only images you own or have permission to use. The public product is designed for objects, not people.

2. State the invariants

Tell the model what must stay consistent: shape, label spelling, material, colour, proportions, and packaging components. Then describe the desired motion and scene. A short list of invariants is usually more useful than a long list of adjectives.

3. Choose format and aspect ratio

Product Reveal is a controlled hero shot. Studio Story adds a sequence. Launch Ad uses a faster rhythm. Detail Macro focuses on texture and finish. Before / After changes the scene, not the product. Gift Edit places the object in a seasonal setting.

Choose 9:16 for vertical social, 16:9 for product pages or YouTube, and 1:1 for feed or marketplace placements.

4. Review before publishing

Check the product geometry, label text, colour, claims, and scene. Confirm the AI label remains visible or that your publication clearly discloses AI generation. Do not use the output to imply a celebrity or brand endorsement.